University of La Verne Campaign: Create the future
The University of La Verne launched its largest-ever $125 million fundraising campaign, Create the Future, supporting scholarships, new facilities, and faculty initiatives to inspire greatness for generations.
As a key creative, I helped craft and design core assets, including the case statement, campaign video, microsite, and social media, centered around the message: “These doors open unimaginable opportunities.” I led concept development and storyboarding for the video, working closely with the director on-site to ensure each visual element aligned with our vision and resonated with the audience and university.
Campaign video
Branding and design
campaign microsite, case statement, social media