SFCU asked for a creative campaign to drive existing and prospective SFCU members to apply for the Stanford Alumni Rewards Visa Credit Card. I worked with illustrator Nate Padavick to design eye-catching postcards, print and social media campaigns promoting the benefits of the credit card. As a result, credit card applications are tracking to exceed SFCU’s production goals.

Advertising, Branding and design

direct mail, print, digital (landing page and social media). OOH